FSG Workbook

workbook

This FSG will be the most valuable tool in your flower shop. Our mission was to develop a Floral Selection Guide that provides profitable bouquets that delight our partner florists and their customers alike. Based on the feedback we’ve received from our FSG Florist Advisory Panel, we think you’ll agree that this is our best one yet.

Sympathy Guide • Developed eight new Sympathy Collections, shown in foldout spreads for ease of shopping • Created one item number and SRP for each Sympathy Collection, so that the entire set may be sold and purchased at once • DevelopedDeluxe and Premiumversions of all Sympathy sculpts, large container and vase arrangements Digital FSG • Created a digital version of the Counter Book, Workbook and Sympathy Guide for use on laptops, tablets and smartphones, with the built-in functionality of adding custom notes and prices to every page

To achieve this mission, we made some changes that we think you’ll appreciate: Counter Book • Featured all Deluxe bouquet images wherever possible, increasing the Average Order Value (AOV) of bouquets shown • Reduced the number of categories and included some bouquets in more than one category, to make it easier to point a customer in the right direction • Moved to all-around designs wherever possible, increasing stem counts and Suggested Retail Prices (SRPs) accordingly • Decreased the number of unique Teleflora-codified containers, helping to manage your inventory Workbook • Added Deluxe and Premium images and dimensions to recipes to help designers distinguish between the three versions of an arrangement • Replaced 40cm roses with 50cm roses in all recipes and increased SRPs accordingly • Eliminated all half-stems of flowers and increased SRPs accordingly • Adjusted SRPs upwards as needed to accommodate rising flower, hard goods and labor costs

About This Workbook This Workbook is a practical tool to help you recreate the beautiful floral designs in your new Teleflora FSG Counter Book and Sympathy Guide. It is organized in the following sections:

Current Holiday Celebrations and Cheer ........................ 1 Birthday............................................... 3 Anytime and Get Well........................ 7 Something Different......................... 33 New Baby.......................................... 39 Prom................................................... .47 Love and Romance ............................... 55 Love and Romance........................... 57 Roses.................................................. .67 Plants ...................................................... 77 Seasonal ................................................. 91 Winter................................................ 93 Spring. .............................................. 113 Summer............................................131 Fall.....................................................143

Sympathy ..............................................155 For the Service.................................157 For the Home.................................. 211 Reference ............................................. 225 Flower Substitution Chart ............ 227 Suggested Retail Prices (SRPs)....... 229 Pricing Stickers................................ 233 Helpful Tips Delivering Flowers to Hospitals....... 32 Fresh Flower Care............................. 38 Increase Average Order Value......... 54 Boost Profits with Plants....................76 Teleflora Marketing Tools ............... 112 Flowerbuyer. ....................................142 Designing Sympathy Flowers. ........154 Teleflora Containers. ...................... 224

Seasonal Workbook updates will come with FSG Update Kits and should be placed in the Current Holiday section. Supplements to the other categories should be placed at the back of those sections.

A Note About Pricing In this Workbook, prices of wholesale flowers and hard goods were determined by a national average of leading floral suppliers. The following markups were used to determine our stated Suggested Retail Prices (SRPs):

Labor percentages may also vary depending on your specific labor costs. The following are the general labor percentages used for each recipe in this Workbook:

Standard Bench Labor Specialty Bench Labor Intensive Bench Labor

25% 30% 35%

Fresh Flowers

3.5 × 3.5 × 2.5 × 2.0 ×

Foliage

Very Intensive Bench or On-Site Labor

50%–100%

Green and Flowering Plants

Your labor charges will likely be higher than usual for intensive Sympathy designs. Some boutonniere and corsage work may also be higher because of the extra time needed for wiring and taping. We recommend that you determine your own labor percentages.

Hard Goods

Your prices for flowers and hard goods may vary depending on quantities purchased and season of the year. As an independent retail florist, you should determine your prices for all materials based on your own markups.

Making the Most of Your FSG I hope you are as excited as I am about receiving this new Teleflora FSG! Teleflora has listened carefully to partner florists about what they would like in a new FSG, and it shows. Use this FSG in the following ways to maximize revenue in your shop:

Tim Farrell AIFD, AAF, PFCI FSG Florist Advisory Panel

• Guide undecided or inexperienced customers through the Counter Book and Sympathy Guide to determine their floral preferences and appropriate price range. • Use the pricing stickers provided to add prices to all arrangements in the book. This will help the customer select something in their price range, and gives you the option of showing the suggested retail price or a custom price based on your own costs. Note that the Deluxe version is shown in most cases, so price accordingly. • Streamline wire orders sent to other florists , by enabling the customer to see what the recipient will receive, in addition to facilitating communication between florists. There is no room for interpretation when describing an arrangement in the FSG. • Set realistic expectations for the customer, informing them that certain flowers might arrive in bud form and that substitutions might be necessary based on availability or seasonality. • Use the Workbook to see all three versions of a bouquet , along with the corresponding recipes and dimensions for each.

• Guide families through the Sympathy Collections , which include the most sought-after color collections and coordinating pieces, to make shopping for the service less stressful. • Distribute custom spiral-bound versions of the Sympathy Guide , which can be personalized with your shop’s information, to funeral homes as a tool to expand your sales. • Try out the new digital version of the FSG, which is easy to navigate on your laptop, tablet or smartphone. Use the digital Counter Book and Sympathy Guide with customers and the digital Workbook to look up recipes when designing. • Download bouquet images from MyTeleflora.com to use in your marketing and social media, and anywhere else you need professional photography. I know this FSG is a tool that will provide wonderful sales growth opportunities for your shop, while delivering a very professional image for your business at the same time!

Acknowledgments To create an FSG that is both beautiful and practical, Teleflora enlisted a panel of respected florists from across the country to offer their perspective, guidance and design expertise. We thank them for their participation. FSG Florist Advisory Panel:

Carol Caggiano AIFD, PFCI Design Team Lead Jeffersonton, VA

Tim Farrell AIFD, AAF, PFCI Farrell’s Florist Drexel Hill, PA

Bert Ford AIFD, PFCI Ford Flower Co. Salem, NH

Alex Jackson AIFD, AAF, PFCI Happy Canyon Flowers Denver, CO

Joyce Mason-Monheim AIFD, CFD, AAF, PFCI, AzMF Designer Destination Tucson, AZ

Helen Miller AIFD, CF, CAFA Flowers & Such Adrian, MI

Julie Poeltler AIFD, PFCI, IMF, CAFA Julie’s Fountain of Flowers Lone Tree, IA

Michael Quesada AIFD, CFD Kaleidoscope Flowers Santa Barbara, CA

Jenny Thomasson AIFD, PFCI, CFD, EMC

Gerard Toh AIFD, CFD, CCF Natchez, MS

Cindy Tole AIFD, CFD Botanica Flowers & Gifts Greensboro, NC

Elizabeth Seiji AIFD Edelweiss Flower Boutique Santa Monica, CA

Stems Florist St. Louis, MO

Deluxe T20X200B approx. 16" (w) × 10" (h)

Premium T20X200C approx. 16¼" (w) × 10" (h)

Deluxe T20X110B approx. 17" (w) × 19½" (h)

Standard T20X110A approx. 16 ½ " (w) × 19½" (h)

Premium T20X110C approx. 17 ½ " (w) × 20" (h)

Standard T20X200A  approx. 16" (w) × 10" (h)

Teleflora’s Shimmering Snowflakes Tree 

T20X200A All-Around Arrangement Thomas Kinkade’s Hero’s Welcome Bouquet  

T20X110A All-Around Arrangement

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM T20X110A T20X110B T20X110C

ST DX PM T20X200A T20X200B T20X200C 3 6 9 roses, 50cm, red

0 2 4 stems roses, spray, red 2 2 2 stems lilies, asiatic, white 4 5 6 stems carnations, miniature, red 4 4 4 stems oregonia 3 3 3 stems flat cedar 4 4 4 branches white pine

2 2 2 stems carnations, miniature, red 1 1 1 stem chrysanthemums, button spray, white ½ ½ ½ stem seeded eucalyptus ½ ½ ½ stem flat cedar ½ ½ ½ branch noble fir

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

² ⁄ ³ block floral foam 10 10 10 30mm ornament balls, silver, local wholesaler 1 1 1 4" snowflake, silver, local wholesaler 1 1 1 winter’s eve dish, teleflora, 20X100 shipping and handling estimate ² ⁄ ³ ² ⁄ ³

² ⁄ ³ block floral foam 1 1 1 thomas kinkade’s hero’s welcome accessory set (four red berry picks, ² ⁄ ³ ² ⁄ ³

three small white-tipped pinecone picks, and one red burlap with plaid trim pre-assembled bow ribbon pick), teleflora, 20X200AP

Total Wholesale Cost B. Retail = Wholesale Cost × 2

1 1 1 thomas kinkade’s hero’s welcome keepsake, teleflora, 20X200 shipping and handling estimate

TOTAL A + B = C Labor (C × .25)

Total Wholesale Cost B. Retail = Wholesale Cost × 2

GRAND TOTAL (C + Labor)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

| christmas 2020

Premium T20X300C approx. 18" (w) × 13" (h)

Deluxe T20X300B approx. 16 ½ " (w) × 12 ½ " (h)

Deluxe T20X205B approx. 18" (w) × 10½" (h)

Premium T20X205C approx. 18" (w) × 10½" (h)

Standard T20X205A  approx. 16¾" (w) × 10½" (h)

Standard T20X300A approx. 16" (w) × 12" (h)

Teleflora’s Sleigh Bells Bouquet  T20X300A All-Around Arrangement

T20X205A All-Around Arrangement Thomas Kinkade’s Homecoming Hero Bouquet  

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM T20X205A T20X205B T20X205C 3 6 9 roses, 50cm, red 2 2 2 stems roses, spray, white 2 2 2 stems carnations, miniature, red 1 1 1 stem seeded eucalyptus 1 1 1 stem cedar 1 ½ 2 2 branches noble fir

ST DX PM T20X300A T20X300B T20X300C 0 3 4 roses, 50cm, red 1 1 2 stem(s) roses, spray, white

2 2 2 stems carnations, miniature, red 2 2 2 stems chrysanthemums, button spray, white ½ ½ ½ stem flat cedar ½ ½ ½ grevillea 1 ⁄ 3 1 ⁄ 3 1 ⁄ 3 stem huckleberry

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

² ⁄ ³ block floral foam 1 1 1 thomas kinkade’s hero’s welcome accessory set (four red berry picks, ² ⁄ ³ ² ⁄ ³

½ ½ ½ block floral foam 1 1 1 sleigh bells accessory set (three red berry

three small white-tipped pinecone picks, and one red burlap with plaid trim pre-assembled bow ribbon pick), teleflora, 20X200AP

picks, two small white-tipped pinecone picks, and one red burlap with plaid trim pre-assembled bow ribbon pick), teleflora, 20X300AP sleigh bells sleigh, teleflora, 20X300 shipping and handling estimate

1 1 1 thomas kinkade’s hero’s welcome keepsake, teleflora, 20X200 shipping and handling estimate

1 1 1

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

christmas 2020 |

Deluxe T20X305B approx. 16" (w) × 13½" (h)

Deluxe T20X310B approx. 15" (w) × 16¾" (h)

Standard T20X305A approx. 16" (w) × 13½" (h)

Premium T20X305C approx. 16" (w) × 13½" (h)

Standard T20X310A approx. 15" (w) × 16¾" (h)

Premium T20X310C approx. 15" (w) × 16¾" (h)

T20X305A All-Around Arrangement Teleflora’s Rosy Sleigh Bouquet

T20X310A All-Around Arrangement Teleflora’s Snowy Sleigh Tree 

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM T20X305A T20X305B T20X305C 2 5 8 roses, 50cm, red 1 1 1 stem roses, spray, red 4 4 4 carnations, red 2 2 2 stems carnations, miniature, red 1 1 1 stem pitta negra 1 1 1 stem flat cedar 1 1 1 branch noble fir

ST DX PM T20X310A T20X310B T20X310C

0 0 3 stems roses, spray, red 0 2 2 stems roses, spray, white 4 5 4 stems carnations, miniature, red 2 2 2 stems gypsophila, million star 3 3 3 stems oregonia 1 1 1 stem cedar 1 1 1 branch noble fir 1 1 1 stem lemon leaf

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

½ ½ ½ block floral foam 1 1 1 sleigh bells accessory set (three red berry

½ ½ ½ block floral foam 3 3 3 pinecones, small, frosted 1 1 1

picks, two small white-tipped pinecone picks, and one red burlap with plaid trim pre-assembled bow ribbon pick), teleflora, 20X300AP sleigh bells sleigh, teleflora, 20X300 shipping and handling estimate

sleigh bells sleigh, teleflora, 20X300 shipping and handling estimate

1 1 1

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

| christmas 2020

Deluxe T20X400B approx. 14" (w) × 12" (h)

Deluxe T20X405B approx. 13½" (w) × 12½" (h)

Standard T20X400A approx. 13½" (w) × 11½" (h)

Premium T20X400C approx. 14½" (w) × 12" (h)

Standard T20X405A approx. 13½" (w) × 12½" (h)

Premium T20X405C approx. 13½" (w) × 12½" (h)

Teleflora’s Winter Fun Ornament Bouquet T20X405A All-Around Arrangement

T20X400A All-Around Arrangement Teleflora’s Snowman Ornament Bouquet  

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM T20X400A T20X400B T20X400C

ST DX PM T20X405A T20X405B T20X405C 3 5 8 roses, 50cm, red 1 2 2 stem(s) roses, spray, white 3 3 3 stems carnations, miniature, red 1 1 1 stem waxflower, white 1 1 1 stem cedar 1 1 1 branch noble fir

0 3 6 roses, 50cm, red 4 4 4 carnations, red 2 2 2 stems carnations, miniature, white ¾ ¾ ¾ stem statice, sinuata, white ½ ½ ½ branch holly, variegated ½ ½ ½ stem flat cedar ½ ½ ½ branch noble fir 1 1 1 branch white pine

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 ⁄ 3

1 ⁄ 3 block floral foam 1 1 1 snowman ornament accessory set (two red berry picks and three 20mm matte red ornament picks), teleflora, 20X400AP 1 1 1 snowman ornament, teleflora, 20X400 shipping and handling estimate 1 ⁄ 3

1 ⁄ 3 block floral foam ½ ½ ½ oz. spray snow 1 1 1 snowman ornament accessory set (two 1 ⁄ 3 1 ⁄ 3

red berry picks and three 20mm matte red ornament picks), teleflora, 20X400AP snowman ornament, teleflora, 20X400 shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

1 1 1

TOTAL A + B = C Labor (C × .25)

Total Wholesale Cost B. Retail = Wholesale Cost × 2

GRAND TOTAL (C + Labor)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

christmas 2020 |

Deluxe T20X500B approx. 13" (w) × 12½" (h)

Deluxe T20X505B approx. 13 ½ " (w) × 12" (h)

Standard T20X500A approx. 12½" (w) × 12½" (h)

Premium T20X500C approx. 13" (w) × 13" (h)

Standard T20X505A approx. 13 ½ " (w) × 12" (h)

Premium T20X505C approx. 14½" (w) × 12" (h)

Send a Hug ® North Pole Café Mug by Teleflora 

T20X505A All-Around Arrangement Send a Hug ® Cozy Holiday Mug by Teleflora 

T20X500A All-Around Arrangement

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM T20X500A T20X500B T20X500C 0 3 4 roses, 50cm, white 1 1 2 stem(s) roses, spray, red 2 2 2 stems carnations, miniature, red 1 1 2 stem(s) chrysanthemums, button spray, white ¼ ¼ ¼ stem flat cedar

ST DX PM T20X505A T20X505B T20X505C 2 5 7 roses, 50cm, red 1 1 2 stem(s) roses, spray, white 2 2 2 stems carnations, miniature, red ½ ½ ½ stem waxflower, white 1 1 1 stem cedar ½ ½ ½ branch holly, variegated ½ ½ ½ branch noble fir

2 2 2 tips holly, variegated ¼ ¼ ¼ branch white pine

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 ⁄ 3 block floral foam 1 1 1 send a hug ® north pole café accessory set (three small white-tipped pinecone picks, two artificial candy cane picks, and one red-and-white-striped pre-assembled bow ribbon pick), teleflora, 20X500AP 1 1 1 send a hug ® north pole café mug, 20X500 shipping and handling estimate Total Wholesale Cost B. Retail = Wholesale Cost × 2 1 ⁄ 3 1 ⁄ 3

1 ⁄ 3 block floral foam 1 1 1 send a hug ® north pole café accessory set (three small white-tipped pinecone picks, two artificial candy cane picks, and one red-and-white-striped pre-assembled bow ribbon pick), teleflora, 20X500AP 1 1 1 send a hug ® north pole café mug, 20X500 shipping and handling estimate Total Wholesale Cost B. Retail = Wholesale Cost × 2 1 ⁄ 3 1 ⁄ 3

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

| christmas 2020

Deluxe T20X600B approx. 15½" (w) × 15" (h)

Deluxe T20X605B approx. 13½" (w) × 15½" (h)

Standard T20X600A approx. 15" (w) × 15" (h)

Premium T20X600C approx. 15½" (w) × 15" (h)

Standard T20X605A approx. 12½" (w) × 15½" (h)

Premium T20X605C approx. 14" (w) × 15½" (h)

T20X600A All-Around Arrangement Teleflora’s Wintry Wishes Bouquet 

T20X605A All-Around Arrangement Teleflora’s Winter Silhouettes Bouquet 

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM T20X600A T20X600B T20X600C 3 3 5 roses, 50cm, red 0 2 3 stems roses, spray, white 2 2 2 stems carnations, miniature, red ½ 1 1 stem statice, sinuata, white ½ ½ ½ stem parvifolia eucalyptus 1 ⁄ 3 1 ⁄ 3 1 ⁄ 3 stem flat cedar ½ ½ ½ branch white pine

ST DX PM T20X605A T20X605B T20X605C 3 6 8 roses, 50cm, white 2 2 3 stems roses, spray, red 3 3 3 stems carnations, miniature, red ½ ½ ½ stem spiral eucalyptus ½ ½ ½ stem dusty miller ½ ½ ½ branch noble fir ½ ½ ½ branch white pine

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 ⁄ 3 block floral foam 1 1 1 oz. spray paint, silver 1 1 1 wintry wishes accessory set (two snowy 1 ⁄ 3 1 ⁄ 3

1 ⁄ 3 block floral foam 1 1 1 wintry wishes accessory set (two snowy 1 ⁄ 3 1 ⁄ 3

birch branch picks and two cluster picks of three 20mm matte silver ornaments), teleflora, 20X600AP wintry wishes vase, teleflora, 20X600 shipping and handling estimate

birch branch picks and two cluster picks of three 20mm matte silver ornaments), teleflora, 20X600AP wintry wishes vase, teleflora, 20X600 shipping and handling estimate

1 1 1

1 1 1

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

christmas 2020 |

Deluxe T20X610B approx. 11¼" (w) × 16 ½ " (h)

Standard T20X610A approx. 11¼" (w) × 16" (h)

Premium T20X610C approx. 11 ½ " (w) × 16 ½ " (h)

Teleflora’s Snowy Wonderland Tree 

A. Flowers & Foliage T20X610A All-Around Arrangement ST DX PM T20X610A T20X610B T20X610C 0 2 4 stems roses, spray, red 4 5 6 stems carnations, miniature, white 3 4 4 stems oregonia 2 2 2 branches noble fir

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

1 ⁄ 3 block floral foam 1 1 1 stem berry spray, red 14 14 14 20mmornament balls, silver, local wholesaler 1 1 1 wintry wishes vase, teleflora, 20X600 shipping and handling estimate 1 ⁄ 3 1 ⁄ 3

Total Wholesale Cost B. Retail = Wholesale Cost × 2 TOTAL A + B = C

Labor (C × .25)

GRAND TOTAL (C + Labor)

| christmas 2020

birthday | anytime and get well | something different | new baby | prom

birthday

Deluxe TBC04-1B approx. 19" (w) × 25½" (h)

Deluxe TBC05-1B approx. 13½" (w) × 11½" (h)

Standard TBC04-1A approx. 19" (w) × 25" (h)

Premium TBC04-1C approx. 20½" (w) × 25½" (h)

Standard TBC05-1A approx. 13" (w) × 11½" (h)

Premium TBC05-1C approx. 13½" (w) × 12" (h)

Birthday Bash Bouquet TBC04-1A All-Around Arrangement

Teleflora’s Party Starter Bouquet TBC05-1A All-Around Arrangement

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM TBC04-1A TBC04-1B TBC04-1C 3 6 8 roses, 50cm, hot pink

ST DX PM TBC05-1A TBC05-1B TBC05-1C

0 0 3 roses, 50cm, hot pink 0 3 3 roses, 50cm, orange

2 2 2 stems lilies, asiatic, yellow 2 2 3 stems alstroemeria, orange 3 3 3 stems carnations, miniature, red 2 2 2 stems chrysanthemums, button spray, green

1 1 1 stem lilies, asiatic, orange 2 2 2 stems alstroemeria, purple 4 4 4 carnations, hot pink 2 2 2 stems chrysanthemums, daisy spray, white 1 1 1 stem bupleurum 2 2 2 stems leatherleaf fern 1 1 1 stem lemon leaf

½ ½ ½ stem huckleberry ½ ½ ½ stem oregonia

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods ½ ½ ½ yard #1 curling ribbon, hot pink, offray ½ ½ ½ yard #1 curling ribbon, purple, offray ½ ½ ½ yard #1 curling ribbon, orange, offray 1 1 1 birthday celebration bowl, teleflora, 03J300 shipping and handling estimate

½ ½ ½ block floral foam 1 1 1 18" mylar birthday balloon, local wholesaler 1 1 1 8" tapered vase, raspberry, container source, no. 320 shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

4

| birthday

Deluxe T601-7B approx. 13¾" (w) × 15¾" (h)

Deluxe T602-1B approx. 14½" (w) × 14¼" (h)

Premium T601-7C approx. 14¼" (w) × 16" (h)

Standard T602-1A approx. 14" (w) × 14¼" (h)

Premium T602-1C approx. 15" (w) × 14¼" (h)

Standard T601-7A approx. 13¼" (w) × 15¼" (h)

T601-7A All-Around Arrangement Teleflora’s Celebrate You Bouquet

Teleflora’s Colorful Celebration Bouquet T602-1A All-Around Arrangement

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM T601-7A T601-7B T601-7C

ST DX PM T602-1A T602-1B T602-1C 0 1 3 rose(s), 50cm, hot pink 2 2 2 stems roses, spray, hot pink 1 2 2 stem(s) lilies, asiatic, yellow 4 5 7 carnations, purple

3 5 8 roses, 50cm, orange 4 5 5 carnations, purple 2 3 3 stems carnations, miniature, red 2 2 2 stems chrysanthemums, button spray, yellow 2 2 2 stems chrysanthemums, daisy spray, yellow 3 3 3 stems bells of ireland 1 1 1 stem statice, sinuata, blue 1 1 1 stem huckleberry

2 2 2 stems carnations, miniature, hot pink 2 2 2 stems chrysanthemums, cushion spray, yellow ½ ½ ½ stem huckleberry ½ ½ ½ stem seeded eucalyptus 2 2 2 stems sword fern

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 ⁄ 3 block floral foam 1 1 1 cheers to you mug with ”celebrate!” pick, teleflora, 15J100 shipping and handling estimate 1 ⁄ 3 1 ⁄ 3

1 ⁄ 3 block floral foam 1 1 1 celebrate in style cube with purple liner and ”celebrate” pick, teleflora, 17J300 shipping and handling estimate 1 ⁄ 3 1 ⁄ 3

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

5

birthday |

Deluxe TBC06-1B approx. 9½" (w) × 8½" (h)

Deluxe T602-2B approx. 13" (w) × 15" (h)

Standard T602-2A approx. 13" (w) × 15" (h)

Premium T602-2C approx. 14" (w) × 15" (h)

Standard TBC06-1A approx. 9½" (w) × 8½" (h)

Premium TBC06-1C approx. 9½" (w) × 8½" (h)

Teleflora’s Blooming Birthday Bouquet T602-2A All-Around Arrangement

Your Wish Is Granted Birthday Cake Bouquet TBC06-1A All-Around Arrangement

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM T602-2A T602-2B T602-2C

ST DX PM TBC06-1A TBC06-1B TBC06-1C 1 1 1 rose, 50cm, yellow 3 3 3 stems roses, spray, orange 0 0 4 stems roses, spray, red 4 4 0 stems carnations, miniature, red 7 7 7 stems chrysanthemums, cushion spray, white 1 5 5 stem(s) statice, sinuata, blue 3 3 3 stems israeli ruscus

3 5 6 roses, 50cm, light yellow 1 1 2 stem(s) lilies, asiatic, pink 2 2 2 carnations, hot pink 1 1 2 stem(s) carnations, miniature, hot pink 2 3 3 stock, light yellow 2 2 2 stems chrysanthemums, daisy spray, purple 2 2 2 stems leatherleaf fern

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 ⁄ 3 block floral foam 1 1 1 celebrate in style cube with teal liner and ”happy birthday” pick, teleflora, 17J300 shipping and handling estimate 1 ⁄ 3 1 ⁄ 3

1 1 1 block floral foam 6 6 6 birthday candles, yellow 1 1 1 6" designer tray, syndicate sales, no. 16-24-09 shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

Note: For all arrangements that include candles, be sure to include a care card that states “CAUTION: Never leave burning candles unattended.”

6

| birthday

anytimeandgetwell

Deluxe T601-1B approx. 16½" (w) × 18¼" (h)

Deluxe TEV56-1B approx. 17" (w) × 17½" (h)

Standard T601-1A approx. 16" (w) × 18" (h)

Premium T601-1C approx. 16½" (w) × 18¼" (h)

Standard TEV56-1A approx. 17" (w) × 16½" (h)

Premium TEV56-1C approx. 17" (w) × 17½" (h)

T601-1A All-Around Arrangement Teleflora’s Sunny Outlook Bouquet

TEV56-1A All-Around Arrangement Teleflora’s Daisies And Dots Bouquet

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM T601-1A T601-1B T601-1C 4 5 6 roses, 50cm, yellow

ST DX PM TEV56-1A TEV56-1B TEV56-1C

0 0 3 roses, 50cm, white 0 3 3 roses, 50cm, yellow 3 3 3 stems chrysanthemums, button spray, green 3 3 3 stems chrysanthemums, daisy spray, white 3 3 3 stems chrysanthemums, daisy spray, yellow ½ ½ ½ stem parvifolia eucalyptus 1 1 1 stem lemon leaf

1 2 3 stem(s) roses, spray, yellow 2 2 2 stems lilies, asiatic, yellow 2 2 2 stems carnations, miniature, white 4 5 6 stock, white 1 1 1 stem seeded eucalyptus 1 1 1 stem pitta negra

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 ⁄ 3

1 ⁄ 3

1 ⁄ 3

block floral foam

1 1 1

sunny day pitcher, teleflora, 10R600 shipping and handling estimate

2 ⁄ 3

2 ⁄ 3

2 ⁄ 3

yard #9 single-face satin ribbon, novelty, chartreuse, offray serendipity vase, yellow, teleflora, 09J300 shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

1 1 1

TOTAL A + B = C Labor (C × .25)

Total Wholesale Cost B. Retail = Wholesale Cost × 2

GRAND TOTAL (C + Labor)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

8

| anytime

Deluxe T153-1B approx. 14" (w) × 16" (h)

Deluxe T43-1B approx. 10½" (w) × 10½" (h)

Standard T153-1A approx. 13" (w) × 15½" (h)

Premium T153-1C approx. 15" (w) × 17" (h)

A. Flowers & Foliage Standard T43-1A approx. 9½" (w) × 9" (h) Teleflora’s Be Happy ® Bouquet T43-1A One-Sided Arrangement ST DX PM T43-1A T43-1B T43-1C 2 4 7 roses, 50cm, yellow 2 3 3 stems chrysanthemums, daisy spray, white 2 3 3 stems chrysanthemums, daisy spray, yellow ¾ ¾ ¾ stem oregonia

Premium T43-1C approx. 11" (w) × 11" (h)

Teleflora’s Sunny Day Pitcher Of Sunflowers T153-1A All-Around Arrangement

A. Flowers & Foliage

ST DX PM T153-1A T153-1B T153-1C 0 0 3 roses, 50cm, orange 7 9 9 sunflowers, medium, yellow ½ ½ ½ stem seeded eucalyptus 1 2 2 stem(s) lemon leaf

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 1 1

sunny day pitcher, teleflora, 10R600 shipping and handling estimate

1 ⁄ 3 block floral foam 1 1 1 be happy ® mug, teleflora, 03J500 shipping and handling estimate 1 ⁄ 3 1 ⁄ 3

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

9

anytime |

Deluxe TEV56-2B approx. 20½" (w) × 23" (h)

Deluxe T602-3B approx. 13½" (w) × 13¾" (h)

Standard T602-3A approx. 13" (w) × 13½" (h)

TEV56-2A All-Around Arrangement Standard TEV56-2A approx. 17½" (w) × 23" (h) Punch Of Color Bouquet

Premium TEV56-2C approx. 20½" (w) × 23" (h)

Premium T602-3C approx. 13½" (w) × 13¾" (h)

T602-3A All-Around Arrangement Teleflora’s Bold Beauty Bouquet

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM TEV56-2A TEV56-2B TEV56-2C 5 7 8 roses, 50cm, hot pink

ST DX PM T602-3A T602-3B T602-3C

2 4 6 roses, 50cm, orange 3 3 3 carnations, purple 2 2 2 stems carnations, miniature, orange 2 3 4 stock, lavender 2 2 2 stems asters, matsumoto, hot pink ½ ½ ½ stem seeded eucalyptus

1 1 1 stem roses, spray, orange 1 1 2 stem(s) lilies, asiatic, orange 5 5 6 carnations, hot pink 3 3 3 stems carnations, miniature, red 2 3 3 snapdragons, orange 2 2 2 stems heather, pink 3 5 5 stems sword fern 1 1 1 stem huckleberry ½ ½ ½ stem seeded eucalyptus 1 1 1 stem lemon leaf

1 1 1 stem dusty miller ½ ½ ½ stem lemon leaf

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

1 ⁄ 3 block floral foam 1 1 1 celebrate in style cube with magenta liner and ”thanks” pick, teleflora, 17J300 shipping and handling estimate 1 ⁄ 3 1 ⁄ 3

B. Hard Goods

1 1 1 8¾" ming urn, clear, syndicate sales, no. C5 shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

10

| anytime

Deluxe T82-3B approx. 14" (w) × 14" (h)

Deluxe TEV56-3B approx. 19" (w) × 16¾" (h)

Standard T82-3A approx. 13" (w) × 14" (h)

Premium T82-3C approx. 15" (w) × 14" (h)

Standard TEV56-3A approx. 19" (w) × 16¾" (h)

Premium TEV56-3C approx. 19" (w) × 16¾" (h)

T82-3A All-Around Arrangement New Sensations Bouquet

TEV56-3A All-Around Arrangement Blush Life Bouquet

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM T82-3A T82-3B T82-3C

ST DX PM TEV56-3A TEV56-3B TEV56-3C

1 1 1 stem hydrangea, green 2 4 7 roses, 50cm, hot pink 1 1 1 stem roses, spray, pink 1 1 1 stem lilies, asiatic, peach 1 2 2 stem(s) alstroemeria, pink 4 4 4 carnations, green 3 3 3 stems carnations, miniature, pink ½ ½ ½ stem seeded eucalyptus 1 1 1 stem parvifolia eucalyptus 1 1 1 stem lemon leaf B. Hard Goods ½ ½ ½ yard #40 single-face satin ribbon, peach, offray ½ ½ ½ yard #1 double-face satin ribbon, cord, pink, offray 1 1 1 8" gathering vase, clear, syndicate sales, no. C940 shipping and handling estimate Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

1 1 1 stem hydrangea, green 1 1 1 stem hydrangea, pink 2 2 3 blossoms orchids, cymbidium, green

4 6 6 roses, 50cm, hot pink 3 3 4 roses, 50cm, lavender 5 9 9 tulips, pink 2 2 3 stems viburnum, green 3 3 3 ti leaves, green

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

½ ½ ½ block floral foam 1 1 1 5" cylinder, clear, local wholesaler shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

Total Wholesale Cost B. Retail = Wholesale Cost × 2 TOTAL A + B = C Labor (C × .25) GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

11

anytime |

Deluxe TEV45-1B approx. 14½" (w) × 14¾" (h)

Deluxe TEV46-1B approx. 15" (w) × 14" (h)

Standard TEV45-1A approx. 13½" (w) × 13¾" (h)

Premium TEV45-1C approx. 16½" (w) × 15½" (h)

Standard TEV46-1A approx. 14¾" (w) × 13" (h)

Premium TEV46-1C approx. 15" (w) × 14½" (h)

TEV45-1A All-Around Arrangement Teleflora’s Pleasing Purple Bouquet

TEV46-1A All-Around Arrangement Teleflora’s Golden Laughter Bouquet

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM TEV45-1A TEV45-1B TEV45-1C 3 5 8 roses, 50cm, lavender 1 2 2 stem(s) lilies, asiatic, white

ST DX PM TEV46-1A TEV46-1B TEV46-1C 4 5 8 roses, 50cm, yellow 1 2 2 stem(s) lilies, asiatic, white 4 5 6 carnations, white 3 3 3 stems chrysanthemums, button spray, yellow 1 1 1 stem seeded eucalyptus

3 3 3 carnations, purple 3 3 3 carnations, lavender 2 2 2 stems chrysanthemums, button spray, purple 2 2 2 stems chrysanthemums, button spray, lavender 1 1 1 stem limonium, lavender ½ ½ ½ stem pitta negra

1 1 1 stem dusty miller 1 1 1 stem leatherleaf fern

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 1 1

color splash cube, aqua, teleflora, 16N500 shipping and handling estimate

1 1 1

color splash cube, amethyst, teleflora, 16N600 shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

12

| anytime

Deluxe TEV43-2B approx. 14½" (w) × 13½" (h)

Deluxe TEV44-1B approx. 14" (w) × 15½" (h)

Standard TEV43-2A approx. 13½" (w) × 13" (h)

Premium TEV43-2C approx. 15" (w) × 14½" (h)

Standard TEV44-1A approx. 14" (w) × 15" (h)

Premium TEV44-1C approx. 15" (w) × 16½" (h)

TEV43-2A All-Around Arrangement Teleflora’s Sunny Mood Bouquet

Teleflora’s In Love With Lime Bouquet TEV44-1A All-Around Arrangement

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM TEV43-2A TEV43-2B TEV43-2C 4 5 7 roses, 50cm, yellow 1 2 2 stem(s) lilies, asiatic, yellow 5 6 6 carnations, green 3 3 5 stems chrysanthemums, button spray, yellow 1 1 1 stem bupleurum 2 2 2 stems leatherleaf fern

ST DX PM TEV44-1A TEV44-1B TEV44-1C

4 6 8 roses, 50cm, dark pink 1 2 2 stem(s) lilies, asiatic, pink 2 2 2 stems carnations, miniature, pink 2 2 3 stems bells of ireland 3 3 3 stems chrysanthemums, button spray, green ½ ½ ½ stem huckleberry

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 1 1

color splash cube, sunshine, teleflora, 16N200 shipping and handling estimate

1 1 1

color splash cube, leaf, teleflora, 16N400 shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

13

anytime |

Deluxe TEV43-3B approx. 12" (w) × 12½" (h)

Deluxe TEV45-3B approx. 14½" (w) × 14" (h)

Standard TEV45-3A approx. 14" (w) × 12¾" (h)

Premium TEV43-3C approx. 13" (w) × 13½" (h)

Standard TEV43-3A approx. 11½" (w) × 11¾" (h)

Premium TEV45-3C approx. 15½" (w) × 14½" (h)

TEV43-3A All-Around Arrangement Teleflora’s Citrus Smiles Bouquet

TEV45-3A All-Around Arrangement Teleflora’s Pop Of Fun Bouquet

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM TEV43-3A TEV43-3B TEV43-3C

ST DX PM TEV45-3A TEV45-3B TEV45-3C 4 5 7 roses, 50cm, dark pink

5 7 9 roses, 50cm, orange 5 5 6 carnations, green

1 2 2 stem(s) lilies, asiatic, peach 1 1 2 stem(s) alstroemeria, peach 5 6 7 carnations, pink 2 2 2 stems carnations, miniature, dark pink 1 1 1 stem statice, sinuata, raspberry 2 2 2 stems leatherleaf fern

2 3 4 stems carnations, miniature, dark pink 3 4 4 stems chrysanthemums, button spray, yellow

½ ½ ½ stem ming fern ½ ½ ½ stem lemon leaf

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 1 1

color splash cube, rose, teleflora, 16N100 shipping and handling estimate

1 1 1

color splash cube, coral, teleflora, 16N300 shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

14

| anytime

99-141117-39836

Ford Motor Company Trademarks and Trade Dress used under license to Teleflora.

General Motors Trademarks used under license to Teleflora.

Deluxe T16F105B approx. 15" (w) × 12½" (h)

Deluxe T18F105B approx. 12½" (w) × 12" (h)

Standard T16F105A approx. 14" (w) × 12" (h)

Premium T16F105C approx. 15" (w) × 12¾" (h)

Standard T18F105A approx. 12½" (w) × 12" (h)

Premium T18F105C approx. 12¾" (w) × 12¼" (h)

T18F105A All-Around Arrangement Timeless Chevy Pickup Bouquet by Teleflora

T16F105A All-Around Arrangement Glory Days Ford Pickup Bouquet by Teleflora

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM T16F105A T16F105B T16F105C 3 5 8 roses, 50cm, red 2 2 2 stems alstroemeria, red 2 2 2 stems chrysanthemums, button spray, green 2 3 3 stems chrysanthemums, daisy spray, viking, yellow 1 1 1 aralia leaf ½ 1 1 stem huckleberry 2 2 2 stems leatherleaf fern

ST DX PM T18F105A T18F105B T18F105C 2 3 4 stems roses, spray, yellow 1 2 2 stem(s) chrysanthemums, button spray, green 1 1 2 leucadendron, red

1 2 2 stem(s) hypericum, yellow 1 1 2 stem(s) eryngium, blue 1 1 1 stem israeli ruscus 1 1 1 stem seeded eucalyptus 2 2 2 stems sword fern 1 1 1 stem leatherleaf fern

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 ⁄ 3

1 ⁄ 3

1 ⁄ 3

block floral foam

1 1 1

’48 ford pickup keepsake, blue, teleflora, 08F100 shipping and handling estimate

1 ⁄ 3

1 ⁄ 3

1 ⁄ 3

block floral foam

1 1 1

chevy pickup keepsake, teleflora, 18F100 shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

15

anytime |

Deluxe TEV56-4B approx. 20¾" (w) × 13" (h)

Premium TEV56-4C approx. 21" (w) × 13¾" (h)

Deluxe T600-7B approx. 17½" (w) × 20" (h)

Standard TEV56-4A approx. 20¾" (w) × 13" (h)

Standard T600-7A approx. 15½" (w) × 20" (h)

Premium T600-7C approx. 18" (w) × 20" (h)

TEV56-4A All-Around Arrangement Flourishing Beauty Bouquet

T600-7A All-Around Arrangement Teleflora’s Morning Meadow Bouquet

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM TEV56-4A TEV56-4B TEV56-4C 4 5 8 roses, 50cm, white 2 2 2 stems lilies, asiatic, white 3 3 3 carnations, green 1 1 1 stem chrysanthemums, cushion spray, green 1 1 1 stem amaranthus, hanging, green 1 1 1 stem bupleurum 1 1 1 stem leatherleaf fern 1 1 1 stem pitta negra

ST DX PM T600-7A T600-7B T600-7C

2 3 4 roses, 50cm, hot pink 2 3 4 stems roses, spray, pink 1 1 1 stem lilies, oriental, pink 2 2 2 stems alstroemeria, purple 3 4 4 carnations, purple 2 2 3 stock, light pink 3 3 3 snapdragons, pink 1 1 1 stem pitta negra 1 1 1 stem camellia leaves

½ 1 1 stem parvifolia eucalyptus 1 1 1 stem seeded eucalyptus

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Plants 1 2 2 succulent(s), echeveria, large, green, 4" pot

B. Hard Goods

Total Wholesale Cost B. Retail = Wholesale Cost × 2.5

1 1 1

couture vase, clear, teleflora, 10R400 shipping and handling estimate

C. Hard Goods

Total Wholesale Cost B. Retail = Wholesale Cost × 2

½ ½ ½ block floral foam 1 1 1 5¾" round pot, weathered slate,

syndicate sales, no. 7812-04-901 shipping and handling estimate

TOTAL A + B = C Labor (C × .25)

Total Wholesale Cost C. Retail = Wholesale Cost × 2 TOTAL A + B + C = D Labor (D × .25) GRAND TOTAL (D + Labor)

GRAND TOTAL (C + Labor)

16

| anytime

Deluxe TEV24-1B approx. 14½" (w) × 15½" (h)

Deluxe T600-5B approx. 14½" (w) × 17" (h)

Standard T600-5A approx. 14½" (w) × 17" (h)

Premium T600-5C approx. 16" (w) × 17" (h)

Standard TEV24-1A approx. 14½" (w) × 15½" (h)

Premium TEV24-1C approx. 14¾" (w) × 19" (h)

ST DX PM T600-5A T600-5B T600-5C 3 4 5 roses, 50cm, hot pink 2 3 3 stems roses, spray, pink 2 2 3 stems alstroemeria, white 2 2 3 stems carnations, miniature, pink 3 4 4 snapdragons, pink 1 1 2 stem(s) chrysanthemums, button spray, green T600-5A All-Around Arrangement Teleflora’s Garden Girl Bouquet A. Flowers & Foliage

TEV24-1A All-Around Arrangement Kissed With Bliss Bouquet by Teleflora

A. Flowers & Foliage

ST DX PM TEV24-1A TEV24-1B TEV24-1C

5 7 9 roses, 50cm, lavender 1 1 1 stem lilies, asiatic, white 2 3 4 stock, lavender 2 2 2 stems asters, monte cassino, small, lavender 3 3 3 stems chrysanthemums, button spray, green

½ ½ ½ stem oregonia 3 3 3 galax leaves 1 1 1 equisetum

1 1 1 stem dusty miller 1 1 1 stem huckleberry 1 1 1 aspidistra leaf, variegated

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

2 ⁄ 3

2 ⁄ 3

2 ⁄ 3

block floral foam

1 1 1

cube, clear, teleflora, 05N100 shipping and handling estimate

1 1 1

bamboo rectangular vase, large, natural, teleflora, 12R220 shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

17

anytime |

Deluxe T50-1B approx. 15½" (w) x 17½" (h)

Deluxe T404-1B approx. 11½" (w) × 12½" (h)

Premium T50-1C approx. 15½" (w) x 18½" (h)

Standard T50-1A approx. 14½" (w) × 16½" (h)

T404-1A All-Around Arrangement Standard T404-1A approx. 11" (w) × 11¾" (h) Teleflora’s Be Sweet Bouquet

Premium T404-1C approx. 12½" (w) × 13½" (h)

T50-1A One-Sided Arrangement Teleflora’s Enchanted Cottage Bouquet A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM T50-1A T50-1B T50-1C 3 5 6 roses, 50cm, white 2 2 2 stems roses, spray, white 3 4 6 stock, lavender ½ ½ ½ stem waxflower, lavender ½ ½ ½ stem pitta negra

ST DX PM T404-1A T404-1B T404-1C

1 1 1 stem hydrangea, pink 5 8 11 roses, 50cm, lavender 3 3 3 stems alstroemeria, pink ½ ½ ½ stem pittosporum, variegated

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 ⁄ 3

1 ⁄ 3

1 ⁄ 3

block floral foam

½ ½ ½ yard #9 metallic ribbon, purple, offray 1 1 1 glass rose vase, clear, teleflora, 11R200 shipping and handling estimate

1 1 1

mirrored cube, silver, teleflora, 10R500 shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25)

GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

18

| anytime

Deluxe T48-3B approx. 16½" (w) × 17½" (h)

Deluxe TEV56-5B approx. 11½" (w) × 18½" (h)

Standard TEV56-5A approx. 11½" (w) × 18½" (h)

Premium TEV56-5C approx. 11½" (w) × 18½" (h)

Standard T48-3A approx. 16½" (w) × 16½" (h)

Premium T48-3C approx. 16½" (w) × 18" (h)

T48-3A One-Sided Arrangement Country Basket Blooms

Teleflora’s Playful Daisy Bouquet TEV56-5A All-Around Arrangement

A. Flowers & Foliage

A. Flowers & Foliage

ST DX PM TEV56-5A TEV56-5B TEV56-5C 0 3 6 roses, 50cm, pink 1 1 1 stem lilies, asiatic, pink 2 2 2 stock, fuchsia 1 1 1 stem chrysanthemums, daisy spray, white 1 1 1 stem statice, sinuata, raspberry

ST DX PM T48-3A T48-3B T48-3C 1 1 1 stem roses, spray, hot pink 0 2 2 gerberas, hot pink 1 1 2 stem(s) alstroemeria, light pink 2 2 3 stems carnations, miniature, light pink 2 1 1 stem(s) sweet william, dark pink 2 3 3 snapdragons, light pink 1 1 2 stem(s) asters, matsumoto, purple 1 1 1 stem asters, monte cassino, large, purple

2 2 2 stems sword fern 1 1 1 ti leaf, variegated ½ ½ ½ stem lemon leaf

1 1 2 stem(s) statice, sinuata, purple ½ ½ ½ stem pittosporum, variegated 1 1 1 stem dusty miller

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 ⁄ 3

1 ⁄ 3

1 ⁄ 3

block floral foam

½ ½ ½ 2 2 2

block floral foam

1 1 1

glass cylinder vase, clear, teleflora, 11R500 shipping and handling estimate

2" butterflies, purple, local wholesaler

1 1 1 small liner, local wholesaler 1 1 1 10" oval basket with handle, natural, local wholesaler shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25)

TOTAL A + B = C Labor (C × .25) GRAND TOTAL (C + Labor)

GRAND TOTAL (C + Labor)

19

anytime |

Deluxe TEV56-6B approx. 25½" (w) × 21" (h)

Premium TEV56-6C approx. 25½" (w) × 21½" (h)

Deluxe TEV56-7B approx. 19" (w) × 20" (h)

Standard TEV56-7A approx. 19" (w) × 19" (h)

Standard TEV56-6A approx. 25½" (w) × 20" (h)

Premium TEV56-7C approx. 20½" (w) × 20" (h)

TEV56-6A All-Around Arrangement Teleflora’s Grand Beauty Bouquet

A. Flowers & Foliage TEV56-7A All-Around Arrangement ST DX PM TEV56-7A TEV56-7B TEV56-7C Cascading Elegance Bouquet 2 2 2 stems hydrangea, dark pink 1 1 1 stem hydrangea, lavender 3 7 10 roses, 50cm, lavender 4 6 8 roses, 50cm, light lavender 4 5 7 roses, 50cm, red 5 5 5 stems roses, spray, red 4 4 5 carnations, purple 2 3 3 stems chrysanthemums, button spray, purple 2 2 2 stems chrysanthemums, cushion spray, purple 1 1 1 stem amaranthus, hanging, green 3 3 3 stems israeli ruscus 4 4 4 xanadu philodendron leaves 9 9 9 ti leaves, red

A. Flowers & Foliage

ST DX PM TEV56-6A TEV56-6B TEV56-6C 2 2 3 stems hydrangea, dark pink 5 6 6 blossoms orchids, cymbidium, pink 8 8 8 roses, 50cm, crème 8 11 14 roses, 50cm, hot pink 5 5 5 stems roses, spray, pink 4 4 4 stems lilies, asiatic, white 4 5 6 stems alstroemeria, light pink

6 6 6 dianthus, green trick 3 4 4 stems hypericum, peach 6 6 6 stems sword fern 3 3 3 stems dusty miller 2 2 2 stems pitta negra 2 2 2 stems lemon leaf

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

Total Wholesale Cost A. Retail = Wholesale Cost × 3.5

B. Hard Goods

B. Hard Goods

1 1 1 1 1 1

block floral foam

modern heritage pot, teleflora, 18K320 shipping and handling estimate

1 1 1 block floral foam 1 1 1 10½" romanesque vase, clear, syndicate sales, no. 4175-09-09 shipping and handling estimate

Total Wholesale Cost B. Retail = Wholesale Cost × 2

Total Wholesale Cost B. Retail = Wholesale Cost × 2

TOTAL A + B = C Labor (C × .25) GRAND TOTAL (C + Labor)

TOTAL A + B = C Labor (C × .25) GRAND TOTAL (C + Labor)

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